Ali
Is a young adult who just moved into his new college apartment. Ali is worried about a several different things and can no longer visit home as frequently and he’d like and considers himself a part of his culture’s diaspora. Ali likes to cook and often has to call his family back home to remind him how to put together certain traditional dishes
Age: 22
Living in 🇺🇸
Beginner Cook
Khadija
Is Ali’s grandma who is very proud of her grandchild for going off to college. Khadija often spends her days gardening, cooking, and stitching new designs on her traditional dresses. Occasionally Ali will ring Khadija’s phone and ask about recipes. Although she is happy to help she understands how frustrating it is to live so far from home
Age: 68
Living in 🇯🇴
Veteran Family Chef
Kiwanjm@mail.uc.edu
For collaboration inquiries, please get
in touch via email.
JOUD KIWAN
WORK
INFO
Industrial Design Student
Rooted
UXUI App and Dish Set System
Sustainability Studio
How can design encourage preservation and appreciation of cultural foods and dishes?
- Throwing ceramic dish ware
- Figma design and prototyping
The Rooted System
User Journey Map and discovery of either the app or dishests. Both of which acting as an individual or system functioning product
Chosen Structure - Levant Breakfast Mezze مَزّة
Mood Board
Motif Breakdown
Tatreez (Tah-TREEZ) - Arabic for embroidery and generationally passed down. Not just artwork but an emblem of cultural resilience and storytelling
Ceramic and 3D Process
“The way we eat is a reflection of our cultural identity, and meat structure is a key component of this”. Sydney Mintz, Anthropologist and Food Historian
Sketch Ideation
How Might We: nurture the connections between these two individuals.
small plates
large plates
traditional
duo bowls
modern straight lip
of plate
Information Architecture
Landing Screens
Navigation Screens
Profile and Checkout Screens
